Creating, Publishing & Marketing Your Book / E-book for Broadest Impact

Karl Beckstrand: Creating, Publishing & Marketing Your Book / E-book for Broadest Impact

8 October 2013 at 7 p.m.


50 - 110 minutes. How do you research, write and publish a book--and have it read? How do you market a book/e-book? In the digital age, plot, character and setting are still essential; what has changed is delivery. E-books now outsell physical books. Beckstrand presents the pros and cons of traditional, self- and e-publishing (including Print on Demand). He shares how to get stories into readers' hands and how to promote to a global audience using traditional and social media. He can take questions and recommend options based on participant needs. Participants will learn how to organize, write, publish and market a book (including Internet options).


Karl Beckstrand is an eight-time published author with 16 titles online (reviews by Horn Book blog, School Library Journal, Midwest Book Review and ForeWord Reviews). Raised in San Jose, California, USA, he received a BA in journalism from Brigham Young University and an MA in international organizations from American Public University. Since 2004 he has run a publishing company, producing captivating stories, ads and scripts. An engaging presenter and consultant, Beckstrand has experience in high tech, public policy, radio, TV and film. He has lived abroad, been a Spanish/English interpreter, and enjoys volleyball and kayaking (usually not at the same time). Beckstrand's activity books, Spanish & bilingual books (with pronunciation guide), e-book mysteries and nonfiction stories feature minority characters and usually end with a twist. His work has appeared in: Barnes & Noble, Border's Books, Deseret Book, Costco, Kindle/Nook/Kobo/iBooks, Children's Miracle Network, The Congressional Record of the U.S. House of Representatives, Papercrafts Magazine, LDS Film Festival and various broadcasts. Find: "Karl Beckstrand - Author" on FB, Amazon, Twitter. Find his books via:  Ingram, Baker & Taylor, Brodart, Bn.com, Follett/BWI and Premiobooks.com.

A book signing will follow.

This program is part of the Brigham City Library Book Festival* 
 

Celebrating Books, Ideas, and Imagination

October 2013

In Partnership with the Utah Humanities Council and the Utah Humanities Book Festival, a program of the Utah Center for the Book, a Library of Congress affiliate.

*This program has received funding from the Utah Humanities Council.  The Utah Humanities Council promotes understanding of diverse traditions, values, and ideas through informed public discussion.